• Hopeloft Team

Hopeloft Hosts Chip-In Community Kickoff Event

Updated: Jun 18

On October 25th, representatives from Beyond came to Bridgeton to unveil a new app that helps consumers and businesses raise funds for nonprofits.


Melissa Helmbrecht explains how we can use the Chip-In app to give back to our community.

The new mobile app, named "Chip-In," streamlines the process of donating to your favorite nonprofit. By allowing users to store their card information in the secure app, they can make purchases at businesses that use the Beyond platform and simultaneously donate a small portion of the cost to a nonprofit selected by the user.


SNJ Today's Melanie Zayas was there to report on the launch.



In speaking with the owners of the Self Love Vegan Café, Melanie learned that they were the first merchants to sign on with Chip-In.


Self Love Vegan catered the kickoff event with some delicious breakfast fare, including: Tofu Scramble Tacos, home fries, and a 'Build-Your-Own Oatmeal Station.'

Vinnie Straub (co-owner, Self Love Vegan) said, "It’s really cool to be the first merchant. I didn’t realize we were the first merchant when we were signing up. [...] It’s cool to find that out today and to know that we’re processing this and helping to donate and give back to many nonprofits.”

She also spoke with Melissa Helmbrecht (Executive Director, Give Something Back) about the kickoff.


In an interview, Melissa said, "We’re very excited that Bridgeton is a place where Chip-In is taking off, because Give Something Back, which is one of the beneficiaries in this effort, has awarded 50 scholarships to Bridgeton High School students. [...] So this is really something that our local community is already seeing the benefits of.” To learn more about Chip-In and Beyond, check out their website. Chip-In is now available on iOS and Android. And if you're in the area and want to test out the app while also getting some delicious vegan cuisine, stop at the Self Love Vegan Café on the first floor of Hopeloft!

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40 E. Commerce St. Bridgeton, NJ, 08302

856-243-5810  info@hopeloft.com

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